At Fandango, I collaborated closely with the performance marketing team to drive app downloads, customer acquisition, and sales growth through strategic design across paid social, display ads, and device ads. Recognizing the need for efficiency in our high-output environment, where the design team produced hundreds of units weekly, I developed a series of templates that streamlined our creative process while maintaining high-performance standards. Leveraging A/B testing and consumer insights, we refined our creative approach, resulting in a significant increase in app downloads and purchases.